After 20 some years of walking runways Claudia Schiffer, is working on creating her own fashion label, which will feature cashmere and handbags, according to Reuters. She said in a conference in Berlin, "I would love to create my own lines now. I want the brand to be timeless and classic, with a fashion sensibility.” Claudia wants to make sure her line speaks to her brand, and reflects her personality. "Consumers are not stupid. They do understand if you don't believe in your product," she said. "I would love to do cashmere, it is something I wear all the time myself...I would love to do something that is a bit more price friendly and...a lot of cashmere is very classic, I would like to create something that is a bit more fashion," she said.
After 20 some years of walking runways Claudia Schiffer, is working on creating her own fashion label, which will feature cashmere and handbags, according to Reuters. She said in a conference in Berlin, "I would love to create my own lines now. I want the brand to be timeless and classic, with a fashion sensibility.” Claudia wants to make sure her line speaks to her brand, and reflects her personality. "Consumers are not stupid. They do understand if you don't believe in your product," she said. "I would love to do cashmere, it is something I wear all the time myself...I would love to do something that is a bit more price friendly and...a lot of cashmere is very classic, I would like to create something that is a bit more fashion," she said.
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